Developing new quality productive forces accordingly is of great significance to promoting the transformation and upgrading of agricultural industry. As a means of resource allocation for agricultural industries， the rural financial system plays a key role in enhancing new agricultural productivity through three main pathways： supporting technological innovation in agriculture， facilitating the renewal of agricultural production materials， and promoting the integrated development and enhancement of agricultural production factors. However， the current rural financial system has a series of drawbacks， such as insufficient channels for supporting agricultural technological innovation， weak promotion of large-scale agricultural production and inadequate coordinated effect of production factors， and an underdeveloped risk-sharing mechanism in risk management. To address these issues and challenges， it is important to make efforts in the following aspects for the rural financial system to better serve the development of new-quality productivity： first， broadening the financing channels for new-quality productivity and improving the quality and efficiency of financial services for agricultural technology enterprises； second， enhancing the coordination between agricultural production factors through rural financial means to achieve efficient integration of new-quality productivity； third， improving the level of protection provided by rural financial products against agricultural production risks and strengthening financial risk management capabilities.