Abstract:Based on samples from survey of 12 colleges and universities in Wuhan and the method of structural equation modeling,this paper confirms that entrepreneurship education,academic background,attitude-motivation,family support and individual characteristics are the five major determinants of entrepreneurial intention for college students. Among them,attitude-motivation factor is the key determinant,whose standardized coefficient reaches 0.34. Academic background factor comes as the second largest determinant,the coefficient of which is -0.33. Explorative latent class analysis shows that individual-attributed cognition type dominates students' cognition of hindering factors of their entrepreneurial intention. The proportion of this cognition type accounts for 65.7 percent of students’ perceived hindering factors,which indicates that factors from subjective level are the key determinants of college students' entrepreneurial decision. Therefore,governments at all levels should carry out entrepreneurial general education and strengthen the fund support for young students’ entrepreneurship. In addition,governments should also optimize entrepreneurial environment so as to improve their entrepreneurial intention.