Abstract:To study the effectiveness of enrollment publicity and carry out the enrollment publicity of graduate students is quite important to increase the candidate quality and improve the qulaity of graudates cultivation in theory and practice.This paper,using questionnaire survey,investigates the graduate applicants in all social centers of registering for examination in Wuhan city in 2010 and makes a comparative analysis on current graduates enrollment.The result shows that there are four great differences in audience,time,main content and approach of enrollment publicity.Accordingly,this paper puts forward four suggestions:scientically making recruitment plan,implementing “1134” scheme and scientifically and practically carrying out enrollment publicity,establishing overall quality awareness and service awareness,focuing on the permanance of enrollment publicity and exercising the initiatives of teachers and students so as to achieve better effectiveness in graduate enrollment publicity and enroll more high-quality candidates.