Abstract:Consumer’s attitude towards genetically modified (GM) foods has a profound impact on government's polices of GM foods and the behavior choice of GM food enterprises.In order to examine the formation of consumer’s attitudes towards GM foods,this paper adopts literature review to analyze the formation mechanism of consumer’s attitude towards GM foods,investigates the evolution and central content of formation model of consumer’s attitudes and proposes a “from top to bottom” theoretical model for the formation of consumers’ attitudes towards GM foods.The model shows that consumers’ attitudes towards GM foods is determined by perceived benefits and perceived risks.And perceived benefits and perceived risks are,to a large extent,influenced by general attitudes such as attitudes toward technology,attitudes toward nature,market alienation and food neophobia,perceived knowledge about genetic engineering and trust in regulators.Based on scales by foreign scholars,after applying the item analysis and the exploratory factor analysis to pre-survey data,this paper develops a questionnaire to empirically examine the theoretical models.